Starting from the premise that in these companies the co-participants participate in industry presentations and conferences. The possibility of taking these actions to Facebook Live could be considered . The main benefit of this action is the massive release of exposure. What these companies can receive because they would not only be reaching collaborators, but also the entire generalized audience of the company on the social network . Another really important advantage is that if potential partners or investors are among the audience. It would be extremely favorable to show the expertise Job Function Email List and authority of the company in the sector. Behind the scenes Another option for B2B companies on Facebook live is to show the daily routine of the company . Although it is not recommended for companies that have strict privacy policies. Even so, it is not advisable to rule out this option. The policies that each company manages are different . But there are undoubtedly many that have a lot of key content to show the reality of the company. The content that a company shows in what it broadcasts on Facebook Live may not be the most interesting and attractive in the world.
It is useful before those key audiences with which the company can achieve good results . Q&A Sessions B2B companies on Facebook Live can make use of one of the preferred contents. Question and answer sessions or Q&A sessions . Since they are doable and do not require planning. The initial idea to follow this recommendation is to adjust the topic of your question and answer section to organize it based on the audience you want to reach. If you are looking for a more general audience to acquire leads. You could hold a question and answer session . To ask them, you could go to the different social channels to identify which are the most frequently asked questions. Another option would be to turn to the sales team, they have valuable information about the recurring problems that customers encounter . Storing this information allows even consumers to reach out to them with questions answered . A possibility opens up where the interaction that the brand has on Facebook can be improved.